Summer Fresh with HUGO ICED by HUGO Man

Someone once told me that when you start a new chapter in your life, you should change your fragrance to go with it. I’ve kept that idea with me ever since and I feel like each season is an opportunity…

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#FindYourMagic with the New AXE Advanced Collection

Life in the city never stops. There’s never a dull moment, with action at every corner. As a resident of downtown Toronto, I find myself on the go all the time. “Running through the 6ix”, am I right? It’s easy…

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BOSS THE SCENT

When the seasons change, we automatically think of changing our clothing for a shift in both function and fashion trends. In this time of transformation, there is also an opportunity to update our fragrance to match our style. Coming off…

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